Bravo TV's Family Karma's Amrit and Vishal envisioned UDP (or Underwear Dance Party) as more than a brand. To America's favorite Indian bromance, UDP is the ultimate lifestyle. The duo created UDP to inspire individuals to embrace authenticity. Their luxury underwear line empowers individuals to be bold, carefree, and live a life free of judgment. UDP puts an end to monotonous men's underwear. Why worry your life away when you could be experiencing an epic Underwear Dance Party!